{"id":3001,"date":"2025-01-22T05:30:26","date_gmt":"2025-01-22T05:30:26","guid":{"rendered":"https:\/\/pkfin.kotenterprises.dev\/?p=3001"},"modified":"2025-01-22T05:35:19","modified_gmt":"2025-01-22T05:35:19","slug":"mastercard-collaborates-with-foodpanda-to-fuel-the-growth-of-pakistans-digital-economy","status":"publish","type":"post","link":"https:\/\/pkfin.kotenterprises.dev\/?p=3001","title":{"rendered":"Mastercard collaborates with foodpanda to fuel the growth of Pakistan\u2019s Digital Economy"},"content":{"rendered":"<div class=\"section \">\n<div class=\"constrain\">\n<div class=\"row\">\n<div class=\"column content push1\/6\">\n<div class=\"rte\">\n<ul>\n<li class=\"typography__paragraph--large\"><span lang=\"EN-GB\">Collaboration accelerates cashless transformation through innovative<\/span><span lang=\"EN-GB\">,\u00a0<\/span><span lang=\"EN-GB\">consumer-centric initiative<\/span><\/li>\n<li class=\"typography__paragraph--large\"><span lang=\"EN-GB\">Backed by Delivery Hero\u2019s global expertise, Mastercard and foodpanda\u2019s initiatives will also foster inclusive growth in the country<\/span><\/li>\n<\/ul>\n<p class=\"typography__paragraph--large\"><span lang=\"EN-GB\"><strong>Karachi, Pakistan; 22 January 2025<\/strong>:<a href=\"https:\/\/newsroom.mastercard.com\/news\/eemea\/en\/\" rel=\"nofollow noopener\" target=\"_blank\">\u00a0<\/a><\/span><span lang=\"EN-GB\"><a href=\"https:\/\/newsroom.mastercard.com\/news\/eemea\/en\/\" rel=\"nofollow noopener\" target=\"_blank\">Mastercard<\/a> has once again collaborated with <a href=\"https:\/\/www.foodpanda.pk\/\" rel=\"nofollow noopener\" target=\"_blank\">foodpanda<\/a>, a Delivery Hero-owned online food and grocery delivery platform, to boost digital payment in Pakistan and support the nation\u2019s transition toward a cashless economy.<\/span><\/p>\n<p class=\"typography__paragraph--large\"><span lang=\"EN-GB\">This collaboration with one of Pakistan\u2019s\u00a0<\/span><span lang=\"EN-GB\">leading delivery platforms underscores\u00a0<\/span><span lang=\"EN-GB\">Mastercard\u2019s commitment to advancing financial inclusion and strengthening the country\u2019s digital ecosystem.<\/span><\/p>\n<p class=\"typography__paragraph--large\"><span lang=\"EN-GB\">According to\u00a0<\/span><span lang=\"EN-GB\"><a href=\"https:\/\/www.thenews.com.pk\/print\/1205738-currency-in-circulation-hits-record-high-in-january-june\" rel=\"nofollow noopener\" target=\"_blank\">data<\/a><\/span><span lang=\"EN-GB\">\u00a0from the State Bank of Pakistan, currency in circulation (CIC) in the country increased by 11.2% during the first half of 2024. By addressing the gap between <a href=\"https:\/\/pkfin.kotenterprises.dev\/u-bank-and-tcs-forge-partnership\/\" target=\"_blank\" rel=\"nofollow noopener\">cash and digital payments<\/a>, Mastercard and foodpanda are uniquely positioned to accelerate digital payment adoption, enabling the growth of a cashless economy and fostering inclusive prosperity in one of the region\u2019s most dynamic markets.<\/span><\/p>\n<p class=\"typography__paragraph--large\"><span lang=\"EN-GB\">The partnership introduces initiatives designed to encourage the use of <a href=\"https:\/\/pkfin.kotenterprises.dev\/karandaaz-and-postex-partners\/\" target=\"_blank\" rel=\"nofollow noopener\">digital payment methods over cash on delivery<\/a> (COD). By leveraging foodpanda\u2019s extensive network, Mastercard will drive awareness and usage of secure, rewarding payment options for millions of consumers across the country.<\/span><\/p>\n<p class=\"typography__paragraph--large\"><span lang=\"EN-GB\">\u201cBy combining our global expertise in seamless and secure payment technologies with foodpanda\u2019s vast reach, we are making digital payments more accessible and convenient for consumers across the country. This collaboration marks a pivotal step in our efforts to drive the shift to digital payments in Pakistan and fuel the growth of the country&#8217;s digital economy,\u201d said\u00a0<strong>Muhammad Nana, senior vice president, Digital Partnerships, EEMEA, Mastercard<\/strong>.\u00a0<\/span><\/p>\n<p class=\"typography__paragraph--large\"><span lang=\"EN-GB\">Consumers can benefit from 20% off on Mastercard Gold and Titanium cards with discount code MC20 and 30% off on Mastercard Platinum, World and World Elite Cards with discount code MC30. These benefits are available every day across all foodpanda verticals, such as food delivery, shopping, grocery,\u00a0<\/span><span lang=\"EN-GB\">\u00a0\u00a0\u00a0\u00a0\u00a0<\/span><span lang=\"EN-GB\">and courier service, encouraging greater adoption of digital payments.<\/span><\/p>\n<p class=\"typography__paragraph--large\"><span lang=\"EN-GB\">\u201cWith high smartphone penetration and robust digital infrastructure, Pakistan is primed for rapid adoption of cashless solutions. Our <a href=\"https:\/\/pkfin.kotenterprises.dev\/ppcbl-and-bop-forge-transformative-partnership\/\" target=\"_blank\" rel=\"nofollow noopener\">partnership with Mastercard enables us to accelerate this transformation<\/a>, turning COD users into active digital consumers. As we serve\u00a0<\/span><span lang=\"EN-GB\">a significant percentage\u00a0\u00a0\u00a0\u00a0\u00a0<\/span><span lang=\"EN-GB\">\u00a0of the population, this initiative reflects our commitment to innovation and financial inclusion in untapped markets,\u201d said\u00a0<strong>Muntaqa Peracha, CEO, foodpanda Pakistan<\/strong>.\u00a0<\/span><\/p>\n<p class=\"typography__paragraph--large\"><span lang=\"EN-GB\">Additionally, Mastercard and foodpanda launched the Payment Switch initiative, which aims to convert COD users to online payments, boost Mastercard\u2019s reputation as the preferred payment method and drive customer trial through exclusive vouchers. Th<\/span><span lang=\"EN-GB\">is feature\u00a0\u00a0\u00a0\u00a0\u00a0<\/span><span lang=\"EN-GB\">\u00a0<\/span><span lang=\"EN-GB\">enhances\u00a0\u00a0\u00a0\u00a0\u00a0<\/span><span lang=\"EN-GB\">\u00a0conversion rates at the critical decision point of placing orders<\/span><span lang=\"EN-GB\">\u00a0thereby triggering switch to online payments from COD via Mastercard<\/span>.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"section\">\n<div class=\"constrain\">\n<div class=\"row\">\n<div class=\"column content push1\/6\">\n<div class=\"control rte\">\n<h2><strong>About Mastercard<\/strong><\/h2>\n<p><a href=\"https:\/\/newsroom.mastercard.com\/news\/eemea\/en\/\" rel=\"nofollow noopener\" target=\"_blank\">Mastercard<\/a> powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we\u2019re building a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential.<\/p>\n<p><a href=\"https:\/\/www.mastercard.com\/\" rel=\"nofollow noopener\" target=\"_blank\">www.mastercard.com<\/a><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Collaboration accelerates cashless transformation through innovative,&nbsp;consumer-centric initiative Backed by Delivery Hero&rsquo;s global expertise, Mastercard and foodpanda&rsquo;s initiatives will also foster inclusive growth in the country Karachi, Pakistan; 22 January 2025:&nbsp;Mastercard has once again collaborated with foodpanda, a Delivery Hero-owned online food and grocery delivery platform, to boost digital payment in Pakistan and support the nation&rsquo;s [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":3002,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"_FSMCFIC_featured_image_caption":"","_FSMCFIC_featured_image_nocaption":"","_FSMCFIC_featured_image_hide":"","footnotes":""},"categories":[7],"tags":[],"class_list":["post","format-standard"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 4.9.9 - aioseo.com -->\n\t<meta name=\"description\" content=\"Collaboration accelerates cashless transformation through innovative, consumer-centric initiative Backed by Delivery Hero\u2019s global expertise, Mastercard and foodpanda\u2019s initiatives will also foster inclusive growth in the country Karachi, Pakistan; 22 January 2025: Mastercard has once again collaborated with foodpanda, a Delivery Hero-owned online food and grocery delivery platform, to boost digital 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